This project focused on a wearable brand touchpoint designed for an international video technology conference in Lisbon, 2023. The T-shirt was created as part of the brand’s on-site presence, supporting visibility and team recognition in an environment dominated by conservative tech branding. Through bold graphic choices and a clear visual language, the design translated complex technology into a more approachable brand moment. As a small but intentional touchpoint, it helped the team stand out on the conference floor while remaining aligned with the brand’s professional tone.